According to Wikipedia, “SUCCESS” can be defined as a level of social status, achievement of a goal and the opposite of failure. We chose it as our group name not only just because of its own meaning, but also because of the implicit components hide in the alphabet combination. In our mind, the word “SUCCESS” combined with 7 alphabets which represent different meaning accordingly that closely related to collaboration. Collaboration should be:
S – Systematic: doing all the things step-by-step.
U – Unique: being the only one
C – Communication: exchanging or sharing the ideas, messages,
information and knowledge
C – Coordination: linking two or more equal units
E – Efficient: acting or producing effectively with a minimum waste or
expense
S – Synergy: interacting with two or more parties so that the combined
effects are greater than the sum of their individual effects.
S – Superior: affecting an attitude of disdain or conceit.
In other words, collaboration required the above components in order to achieve long yield success. Hence, the word we use “SUCCESS” and “COLLABORATION” are interrelated.
The logo of our group complied with 7 blocks and a pillar. They are used together to create a “SUCCESS” building. Each of the block stand for specific component of “SUCCESS” as mentioned. The pillar is the most important part to linkage each of the blocks, just related to the rationale of collaboration. It also implies that all the components are very important, with any missing of the component or pillar, the “SUCCESS” cannot be achieved or built. Hence, collaboration of each component takes a very important role.
